Olaf Swantee, head of Orange mobile, talks to Lara Williams about the company’s global plan for local markets.

When the top job at Orange Mobile became available last year, Olaf Swantee’s 17 years of international experience as a senior executive within the IT industry clinched the appointment. Mr Swantee’s experience spanned a transformational period of global consolidation in the IT industry, during which time companies searched for crossmarket synergies.